Axwell /\ Ingrosso - This Time
Picking up where their essential summer hit 'Sun Is Shining' left off, the iconic Swedish duo return to their renowned club roots with vocal work courtesy of Pusha T and the familiar sample work of their own vocal hit 'Something New'. In a bid to help the children affected by the on-going refugee catastrophe, the duo has pledged all net profits from the track to UNHCR, an organization helping refugees unable to return to their homes.
The #THISTIME initiative was launched in Amsterdam surrounding the duo's sold-out appearance at Heineken Music Hall for ADE, and as detailed in the film, the streets of the city were taken over by Axwell /\ Ingrosso crows singing the duo's forthcoming single in bird song. The '/\' symbol represents coming together, with the crows representing the voice of hope which both artists look to support. The pledge invites fans to be part of a change that will allow those affected across the globe the chance to get to a safe and loving place.